The German consumer, for example, expects options that include credit card, debit card, and PayPal, as well as payment methods like online bank transfers with giropay or Sofort. A key success factor in Germany is payment on invoice which comes with an increase of up to 81% in conversion but also with high default risks that need to be addressed correctly.
The French predominantly use the Carte Bancaire or Carte Bleue when shopping online, and that option needs to be available if an online retailer wants to sell successfully in France. The Dutch, on the other hand prefer iDEAL online bank transfers.
For business in Austria, the e-payment standard (EPS) has been a popular payment method for several years now. Another regular payment option used is Przelewy24 in Poland.
Options like Verified by Visa, MasterCard SecureCode or American Express SafeKey are widely used and accepted in Europe. However, these 3D-Secure-protected methods only cover fraud if the unauthorized user misuses the credit card authorization within 7-14 days.
PayPal offers the global PayPal Seller Protection, which has been in place since 2010. It extends to international payments, making the method safe for worldwide usage. When the merchant submits the payment, and the shipping address is verified by PayPal, PayPal’s guarantee becomes unlimited for all payments worldwide. However, seller protection does not cover products such as intangible goods, tickets or services.
As a global payment expert, Computop provides the favourite payment method for every European country. With Paygate 6.0 you are not only in pole position for international credit cards, but can also offer your customers the preferred local debit cards. Furthermore, you can meet the demand for direct debit, payment by invoice or installments and several cash-in methods. Play it multichannel: even revenues from mail order/telephone order or your stationary retail can join in the processing with Computop Paygate.